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Volusion Review: Pros & Cons of Using Volusion For Websites

→Last Updated: March 15th, 2014
Volusion Website Builder
Average Rating: 4.2 / 5
Number of Reviews: 18


Volusion was founded in Austin, Texas, by Kevin Spell and has been operating since 1999. They provide a completely cloud-based platform for ecommerce trading. The company offers all the basic functions needed to manage its own online store, as well as some features that distinguish them from their main competitors. Well-known platform clients include companies such as Intel, 3M and Slickwraps. It processed over 185 million orders for its clients. Many consider Volusion to be one of the best e-commerce platforms.

Free Trial of Volusion Review

Volusion website maker is surprisingly powerful. Everything related to the commercial side of the website can be done very simply and quickly. On the other hand, when it comes to editing a page design, the process is a bit more complicated. However, as soon as the user learns to deal with this plaform, he can see how fast everything can be done with its help. The best part is how simply the elements created fit into the big picture, allowing making a high-quality and fully-functional online store in an hour. Finally, for each client, Volusion provides a 14-day free trial so each user can check the software and see if it fits or not.

Volusion Pricing

Volusion website traditionally offers four different pricing plans for its customers, but version 2 has been reduced to three more manageable plans: Staff Plan - $ 25 per month for unlimited products, online support, unlimited bandwidth, dedicated and secure checkout. Company Plan is $ 75 per month for unlimited products, online and phone support, unlimited bandwidth , dedicated and secure validation. Business Plan - $ 135 per month for unlimited products, account manager support, unlimited bandwidth, dedicated and secure validation. Volusion is still offering a Mini Plan on its website at this time, but it’s unclear whether the plan will remain in the future. This  package costs $ 15 per month, which allows using products 100. In addition to this, the user receives Volusion support, 1GB of file storage and a special checkout page.

Pros and Cons of Volusion

  •         The portal is easy to manage and use.
  •         The platform is fast and secure.
  •         Clean, intuitive backend interface.
  •         Awesome editor for online stores.
  •         Many beautiful patterns.
  •         Advanced e-commerce tools.
  •         There is no transaction fee.
  •         CRM system.
  •         HTML editor.
  •         Integration with Facebook, Twitter, Amazon and eBay.
  •         Paid services of designers.
  •         Excellent round-the-clock technical support.
  •         Not a big choice of free templates.
  •         All price levels have limited bandwidth.
  •         Service suitable mostly for creation of e-commerce website.
  •         24-hour support in English only.

Volusion Features

One of the reasons why this company is so popular among store owners is that it has many features built directly into the toolbar. In other words, the user does not need to purchase expensive add-ons through a separate app store. The service is aimed at online sales, as its strength is the availability of professional e-commerce tools.
  1. The intuitive interface makes it possible to understand the program from scratch without the involvement of webmasters and without special knowledge.
  2. The platform provides easy social management along with amazing tools for selling to sites like Instagram, Pinterest and Facebook.
  3. Ability to process orders on the phone directly from the control panel.
  4. Mobile capabilities - from flexible templates to mobile modules optimized for mobile devices. This means that shoppers and store owners can easily navigate Volusion stores from any device.
  5. Due to the presence of the HTML editor, the designer is suitable for both employees without coding skills to create unique pages, and programmers to speed up the working process.
  6. The functionality of the program includes a CRM system, SEO tools, site search, integration with Google Analytics, social networks and marketplaces.
  7. For online trading, such functions as warehouse management, delivery and logistics, inventory capabilities, import and export of goods, viewing customer information and order histories are provided.
  8. The design of the project occurs by filling in information fields and dragging blocks. On the created layout, user can place new products and descriptions, as well as add video, audio, slider, reviews, ratings and reviews.
  9. Custom domain allows optimizing store for sales, which will help buyers and search engines to easily find the site.
  10. Emphasize discounts and products right on the home page of the site with the free slideshow feature.
  11. Volusion makes it easy to start selling thanks to attractive product pages, an understandable order system, integrated payment processing and much more.
  12. User can fully advertise the products with a variety of photos, videos and details that perfectly demonstrate all the benefits of products.
  13. It is possible to block or allow certain traffic using customizable firewall settings.
  14. Customizing the display of the product allows giving customers information through reviews, social sharing, accessibility notifications and recent history features.

Volusion Speed & Security

Previously, users had to subscribe to the SSL security plan, which cost much more money than necessary. Volusion software currently provides most of its security tools for free. The secure domain check keeps all transactional and credit card information under wrappers. Therefore, customers will know that the hacker does not steal their information, and the user will not have any violations in the system of his/her site. Volusion is PCI certified, so all credit card information is kept as secure as possible. Free SSL is also provided at registration. It should be borne in mind that Volusion offers real user SSL certificates for stores, while other companies offer shared SSL. Finally, Volusion is known for its best-in-class hosting, 99.9 +% performance and own hosting, which is ideal for security of any site.

Templates and design

There are more than 300 designs in Volusion templates gallery, suitable for various activities. Thus, user can choose the right theme to create a store, for example, choosing the theme of beauty and health, sports, travel, food, clothing, auto parts or interior. Users will be able to customize any templates in some detail; they will have enough opportunities to profitably change the design of their website. Volusion completely reworked its themes, mainly removing old ones and paying more attention to quality than to quantity. The portal now offers free premium 38 themes that each can get by installing them in one minute. Topics have features such as a slide show on the main page, page developers, social sharing, newsletter registration forms and an endless scroll.

Customer Support

Volusion customer service is one of the best in the industry. The company provides 24/7 support by phone, chat, or email to all pricing plans, with the exception of a mini-plan that only receives online 24/7 support. In addition, Pro and Platinum members receive priority support, which reduces time waiting This platform has a great support team. They answer all questions quickly and professionally, before having clarified all the information about the problem, before offering a solution. The company also offers access to an extensive knowledge base filled with video tutorials and articles that will help launching the store. In addition to video tutorials, Volusion website creator uses YouTube channel and a community forum. For developers, among their users provide access to the Dev Wiki, where users can find samples of code that can easily be included in the store.

SEO & Marketing

Regarding marketing, customer reviews will definitely improve how people see the products presented on the client’s website. It's also nice to see MailChimp’s integration directly with the Volusion platform to capture new letters and forms on the website. In addition, user can create deals and discounts on the toolbar to make customers more often shopping. As for the settings, it allows setting discounts and deal dates, as well as interest or dollar discounts. Quantitative transactions are also possible if the user plans to do something like Buy One Get One. Unlike some other platforms, Volusion ecommerce automatically generates a Sitemap for customers, which helps search engines crawl a user's site faster. It also has built-in shopping options, so merchants can list products on large trading systems such as Google Shopping. All price levels come with advanced SEO built right into the store. Thanks to SEO optimization, user can quickly get pictures where potential buyers can quickly see options like ratings, product prices and inventory status directly from search engine results. Users can easily sell their products through their own personalized Facebook store. This means that as long as customers watch their channels, they can view and buy products on the site without leaving Facebook. Another way to attract more customers is integration with Amazon. When people search for a product on Amazon, products will appear in their search, and the user can easily start selling products through an online store. Similarly, user can sell the products through eBay, this allows getting new potential customers. Thanks to this service, each can easily manage Amazon and eBay inventory directly from the Volusion toolbar.

Volusion Payments

Payments can be accepted with use of more than 30 different systems. This includes PayPal, Stripe and Authorize.Net, which is a popular payment processor in Europe. Users can also sign up for a Merchant account and accept credit cards directly through Volusion. With Volusion 2, user can accept payments from more modern processes, such as Google Pay and Apple Pay. In-store payments are also possible for retail stores.

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Volusion differs from other website builders because it focuses on another area of ​​activity - e-commerce. The service is focused on individual entrepreneurs, small and medium business in the field of sales and services. In most constructors, the user either will not be able to customize any commercial functions at all, or will have to pay a lot to get access to them. With Volusion, anyone can create a website with a professional design, with the functionality and flexibility of an online store. A thoughtful sequence of setting up an online store of this service will allow creating and running own online store quickly and easily. However, the most remarkable feature of this service is the attention paid to each customer and each store: Volusion's account specialists will help customize the site exactly as the customer needs. In addition, stores located on the Volusion hosting platform show excellent performance in terms of download speed and SEO optimization.

Volusion User Reviews

  1. Wix worthy competitor, in fact. Most designers are trying to offer everything at once - blogs, business cards, online stores, and the result is equally bad. This one is specialized in creation of online stores and this is a huge plus of this constructor.
  2. We are using Volusion for more than 10 years, and although sometimes there were some problems, it is a great experience anyway. Our business has grown from $ 100,000.00 to more than 1,000,000.00 sales per year during use of this platform. As with all cloud platforms, problems arise from time to time, but this is normal. A few days ago, our site could not process orders. I contacted Volusion tech support via chat, and they fixed it in 15 minutes. The best thing about Volusion is inventory management. It shows few inventory items and makes reordering items simple and possible without using Quickbooks or other separate software. The bottom line is that if you created a site that makes good money, then Volusion is a great place to take your business to the next level. We use a separate server for our website and use Volusion only for the shopping cart area on our website, so there is no extra bandwidth charge, and we have full control over our website, as well as the ability to switch to another shopping cart, if necessary, without changing the URL of our site.
  3. The online chat system is absolutely gorgeous. It solved my problems and helped me with a some things that I need to do on my site. It should be ready for publication soon. This is my second site created using Volusion. My last one was jam filled with products with lots of size/color variations, and they also helped me with that.
  4. I used Volusion for many creation of many sites dealing with e-commerce and corporate information. If you are stuck or do not know how to do something, their team is always available and ready to help. Most of the questions the support service answers are free. If you want to completely redo the design of the site, their design team will help paying attention to all the details. The SSL certificate included in your plan, which makes your website safe and secure, and the built-in SEO tools can really promote your business.
  5. After 20 years of our website on an outdated platform, we finally decided to change the engine. We asked for advice from a webmaster and he recommended Volusion. Despite the fact that we were afraid to experience the same problems that we experienced 20 years ago, we were pleasantly surprised by the professionalism of the team and excellent service they provide. Huge thanks!
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